Online Film

HP 'Generation G'

Visual & Artistic Direction (JQK Production)

More than 35% of China's internet users are born after the 1990 and the word 'post-90s' synonymously refers to this young group. This group have strong individuality and want to draw attention to themselves, confidence, has good aesthetic, technologically savvy and non-mainstream.

HP created this short film to celebrates the individuality of this generation G.


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